Master in Msc Data Science Human Behaviour

Tuition is 44,907 USD per year.

In an era defined by the digital footprint of human interaction, the ability to derive meaningful insights from behavioural data has become a critical competency across industry, government, and the third sector. This programme is designed to bridge the gap between traditional psychological research and the technical demands of contemporary data science, specifically focusing on the complex, nuanced data sets generated by human activity.

Based in the Department of Psychology, the course provides an interdisciplinary environment where you will learn to navigate the ethical, technical, and analytical challenges of working with information ranging from social media engagement and neuroimaging to large-scale consumer surveys. It is explicitly designed for graduates who possess a background in psychology or related social sciences and wish to transition into the data science market with a specialised focus on human behavioural metrics.

Distinctive Focus: The Smart Data Donation Service

A hallmark of this degree is the integration of real-world infrastructure, such as the Smart Data Donation Service (SDDS). Students gain hands-on engagement with large-scale, real-world behavioural data sets—including gaming metrics, video platform interactions, and fitness tracking data—providing a unique vantage point on the policy and research implications of online behaviour.

The University of York, located in York, United Kingdom, is a great choice for international students. You'll be part of a community that collaborates with institutions worldwide to develop life-saving discoveries and new technologies. With 388 programs available, you can explore many fields and find what suits you best.

Specifically, the university has 30+ academic departments that undertake groundbreaking research, which underpins the institution's inspiring teaching. For instance, you can delve into programs in engineering, business, and medicine, among others. The university's research areas are diverse, providing opportunities for you to engage in hands-on activities and learn from experienced faculty.

You'll be based on a safe and beautiful campus, within walking distance of York city centre, which offers a unique blend of history and culture. As a student, you'll become a member of the college system, providing an inclusive sense of community. The city benefits include access to cultural events, historic landmarks, and a thriving community, making your time at the University of York a memorable experience. With a diverse community of 5945 international students, you'll find support and opportunities to connect with people from around the world.