Bachelor in Marketing

Tuition fees for Bachelor in Marketing are 14,018 USD per year.

Each week you attend lectures and seminars covering core business subjects such as accounting, organisational behaviour and marketing fundamentals. Practical sessions use industry-standard software, while guest speakers from local and international firms present real-world case studies. You take part in business insight trips that link theory to practice, and collaborate on projects with external organisations. Design Thinking workshops and language modules broaden your creative and intercultural skills. Community engagement projects let you apply marketing concepts to local non-profits, strengthening both your portfolio and civic experience. Regular seminars on digital marketing, consumer insights and metrics keep you up to date with industry trends.

A standout feature of this degree is the compulsory eight-week marketing work placement in the final semester, which gives you hands-on experience and often leads to employment. In the same year you can obtain Google Ads accreditation and, if you wish, spend one or two semesters abroad through the Erasmus+ programme in partner universities in Germany, France or Spain. The placement is embedded in the honours degree, so you graduate with both academic qualifications and a verified work record.

Located in Ireland, Atlantic Technological University is a dynamic college that offers many advantages for international students. You will find a supportive community, excellent applied learning, and teaching environments that reflect the real needs of businesses and professions in the region. With a strong focus on innovation, ATU provides opportunities for you to make significant contributions to society.

ATU offers 179 programs, covering many subjects, including engineering, business, and medicine. Specifically, the college focuses on applied learning and research environments that cater to the needs of local industries. You can expect to learn from experienced faculty and engage with different departments, all while improving your English language skills.

In Ireland, you will experience a unique cultural setting with many activities to enjoy. You will be part of a community of 19,000 students, including 4,000 international students, creating a diverse and inclusive environment. The campus provides modern facilities, and the surrounding city offers many benefits, from historic landmarks to modern amenities, making it an ideal location for you to thrive and succeed.