South East Technological University

Bachelor in Business Honours In Marketing

Waterford, Ireland 4 years Taught in English Open to international students

Why students choose this program

  • Taught in English
  • Tuition 25% below the typical bachelor's
  • Applications currently open

About Bachelor in Business Honours In Marketing

For Bachelor in Business Honours In Marketing , applications for the Sep 2027 intake are open until May 31, 2027; tuition costs 11,974 USD per year.

The Bachelor in Business Honours In Marketing is a 4-year degree for students who want to learn about marketing and business. This program is taught in English at South East Technological University in Ireland.

The curriculum covers subjects like business financial accounting, quantitative techniques, and microeconomics. Students also learn about marketing, business law, and human resource management. They develop skills in areas like market research, customer psychology, and product development.

Graduates can work as marketing managers, brand managers, sales managers, market research analysts, or digital marketing specialists. They can find jobs in industries like advertising, sales, or marketing, and work for companies like Google, Procter & Gamble, or Nike.

About South East Technological University

South East Technological University in Waterford is a recently formed technological university created from the merger of regional institutes of technology. SETU offers a wide range of undergraduate and postgraduate programs across business, engineering, science, computing and the humanities, with a strong emphasis on applied learning and industry relevance. The university aims to provide hands on, career focused education supported by modern facilities and an enterprising campus culture.

SETU is known for close partnerships with employers, work based learning and co operative education that connect study to practical experience. Degree programmes frequently include placements, live projects and industry supervised assessments, giving students professional networks and real world skills. Research centres focus on renewable energy, digital technologies and health innovation, offering opportunities for students to engage in applied research that addresses regional and global challenges.

International students will find a welcoming community, active student societies and services to support academic transition and career development. With strong links to industry and the Irish job market, SETU is a good choice for students seeking practical, employment focused study in technology driven fields, and for those who value classroom learning that quickly translates to workplace readiness.

This program's tuition is 25% below the typical bachelor's in Ireland.

Median tuition for that cohort is 15,771 USD, across 1,561 programs on Global Admissions.

Compare Ireland bachelor's programs

English Test Requirement

This program asks for IELTS 5.5-6.0. Here's what that's worth on the other tests universities accept, based on the official concordance tables:

Duolingo

English Test · fastest & cheapest

85–95

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TOEFL iBT
46–59
PTE Academic
42–49
CEFR level
B1/B2
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Equivalences are approximate — confirm the exact test and score the program accepts.

Bachelor in Business Honours In Marketing : Frequently Asked Questions

What are the fees for Bachelor in Business Honours In Marketing ?
Tuition: USD 11,974.01 per year. Application fee: USD 50.
What are the entry requirements for Bachelor in Business Honours In Marketing ?
Entry requirements include: Education: High School; Academic performance: Grade A (70%+, GPA 3+); English: IELTS 5.5-6.0; Minimum age: 18.
How long is the Bachelor in Business Honours In Marketing program?
The program duration is 4 year.
What is the application deadline?
The application deadline is 2027-05-31.
Is Bachelor in Business Honours In Marketing available online?
This is an on-campus program at South East Technological University in Waterford.

Similar Programs You Can Apply To

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