University of Reading

Master in Marketing Digital Marketing

Reading, United Kingdom 1 year Taught in English Open to international students

Why students choose this program

  • Taught in English
  • No application fee
  • Applications currently open

About Master in Marketing Digital Marketing

The application deadline for the Sep 2027 intake is Jul 6, 2027, while tuition is 31,258 USD per year.

The Master in Marketing Digital Marketing at the University of Reading is a one-year program that focuses on digital marketing. It is designed for students with a Bachelor's degree and helps them develop marketing skills in English.

The curriculum includes compulsory modules like digital marketing, marketing communications, and market research. Students also learn about consumer behavior, branding, and measuring marketing performance, with optional modules available in areas like global marketing management and business intelligence.

Graduates can pursue careers as digital marketing managers, marketing analysts, or social media managers. They can work in industries like retail, finance, or media, for employers like Google, Facebook, or the BBC.

About University of Reading

The University of Reading is a research-led institution in the United Kingdom with a comprehensive portfolio of undergraduate and postgraduate programmes across arts, sciences, business and the social sciences. Founded in the early 20th century, the university combines longstanding academic traditions with modern facilities and a diverse student community. Its scale and breadth make it suitable for students seeking strong academic support and a wide choice of study paths.

Reading's campus environment supports study and wellbeing with extensive libraries, laboratories and sports facilities, alongside active student societies and career services. The university welcomes a large international cohort and offers specialist resources for overseas students, including orientation, language support and employability workshops. Proximity to London and efficient transport links provide additional cultural and professional opportunities without sacrificing a campus-based student experience.

Students benefit from research-informed teaching, industry links and opportunities for placements, exchanges and postgraduate study across many disciplines. Dedicated career services and employer connections help graduates transition into work in the UK and internationally. For prospective international students looking for a well-rounded university with strong academic offerings, a supportive campus community and good global links, Reading presents a compelling option.

English Test Requirement

This program asks for IELTS 6.5-7.5. Here's what that's worth on the other tests universities accept, based on the official concordance tables:

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105–120

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TOEFL iBT
79–93
PTE Academic
58–64
CEFR level
B2
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Equivalences are approximate — confirm the exact test and score the program accepts.

Master in Marketing Digital Marketing: Frequently Asked Questions

What are the fees for Master in Marketing Digital Marketing?
Tuition: USD 31,257.76 per year. Service fee: USD 100.
What are the entry requirements for Master in Marketing Digital Marketing?
Entry requirements include: Education: Bachelor's Degree; Academic performance: Grade A (70%+, GPA 3+); English: IELTS 6.5-7.5; Minimum age: 18.
How long is the Master in Marketing Digital Marketing program?
The program duration is 1 year.
What is the application deadline?
The application deadline is 2027-07-06.
Is Master in Marketing Digital Marketing available online?
This is an on-campus program at University of Reading in Reading.

Similar Programs You Can Apply To

Direct application via Global Admissions is not available for this program. Browse similar partner programs below or visit the university's site to apply directly.

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