University of Nicosia

Bachelor in Marketing Management (BBA, 4 Years)

Nicosia, Cyprus4 yearsTaught in EnglishOpen to international students

Why students choose University of Nicosia

  • Cyprus's largest private university — and the country's first medical school
  • MBBS with St George's, University of London — graduate-entry medical degree
  • Medical research focus — brain health, cancer biology and infectious disease
  • Taught in English — almost the entire catalogue, from bachelor's to doctorate
  • European Universities Alliance member — NEOLAiA, backed by €14.4 million EU funding

About Bachelor in Marketing Management (BBA, 4 Years)

For Bachelor in Marketing Management (BBA, 4 Years), tuition is 10,320 EUR per year, and the program admits students on a rolling basis.

A business administration degree in marketing, with courses in digital and social media marketing, marketing research and data analysis, consumer behaviour, neuromarketing, services marketing, integrated marketing communications, omnichannel and international strategy. Students can take a marketing internship with a partner organisation, working on promotional campaigns, digital marketing and consumer research. The degree is accredited by the Cyprus Agency of Quality Assurance and Accreditation in Higher Education and by the UK Chartered Institute of Marketing, which grants exemptions from CIM qualifications.

About University of Nicosia

The University of Nicosia started the first medical program in Cyprus in 2011 by offering the St George’s, University of London Bachelor of Medicine and Bachelor of Surgery (MBBS) graduate-entry program. The University is the largest private university, and the first medical school, in Cyprus, which is also ranked one of the safest countries in the world for students. The university attracts a large number of international students from around the world each year due to its numerous Health degree program offerings. The Medical School at the University of Nicosia encourages students to take part in scientific activities as an extracurricular activity. The priority research fields include brain health, cancer biology, regenerative medicines, and infectious diseases.

Over 20,000 students from 80+ nationalities have chosen Mandarin House as their Chinese language school and our expertise and reputation in helping students achieve their Chinese goals is second-to-none.

We are proud to have won international awards, reached the strictest quality accreditation standards and to have employed only the best teachers and staff who are all dedicated to one thing: ensuring you learn Chinese as fast and efficient as possible.

2014 is our tenth year of Mandarin teaching! Our mission remains the same; we want to ensure you learn Mandarin on your terms, quickly and efficiently.

Our Awards

Sometimes it can be hard to take something at face value in China and difficult to tell whether a school is speaking the truth or simply just speaking empty words. Talk is cheap and by making the claim to be China’s premier Chinese language school we feel obliged to share some of the recognitions and awards we have received from within China and internationally.

One of our proudest achievements has been the recognition we have received from voting language study abroad agencies and organisations for the ‘World Language Provider Star Award’ as awarded by Study Travel Magazine. In 2008 we were nominated as the first and to-date only Chinese language school and have since been nominated a further 5 times culminating in being awarded the top prize for the category in 2009 and 2013.

Our Expertise

Established in 2004, Mandarin House is a pioneer of the Chinese language industry and was established to provide a more personal, flexible alternative to universities.

Mandarin House was the first private Chinese school in China to:

  • Develop its own structured, holistic curriculum based on the fundamental principle of providing real-life Chinese communication training.
  • Offer junior courses including China’s first summer camps and self-developed junior curriculum also focused on real-life Chinese.
  • Introduce the widely accepted operation model for group class programs seen in private schools across China today.
  • Be internationally quality accredited by IALC
  • Be shortlisted and also the first to win LTM’s World Language Provider of the Year.
  • Host a major international language abroad conference.

10 Reasons to Choose MH

We are in constant pursuit of excellence in all aspects of our schools. Here are 10 reasons why you should make Mandarin House your first choice to learn Chinese.

  1. Internationally Accredited by IALC – the ONLY school in China to have our quality recognized in this way.
  2. Established in 2004 and one of the first private Mandarin Schools in China, we have helped over 20,000 foreign students from 80+ nationalities to speak Mandarin.
  3. Recognized by Hanban as an Official HSK Chinese Proficiency Test Centre.
  4. Qualified and experienced teachers. All are degree qualified, bilingual, comprehensively trained and have an average of 5,000 Chinese teaching hours experience.
  5. Self-developed teaching curriculum. Regularly updated and revised, designed by our former best teachers and is in line with both HSK & European CEFR.
  6. A wide range of programs for 14 levels of Chinese, small group classes, private tutoring, business specialized Chinese, HSK exam preparation, Chinese teacher training, internship and junior summer programs.
  7. Great Student Life. Facebook, alumni networks and fun, cultural activities organised every week such as Chinese cooking, calligraphy, city tours, kung fu and much, much more.
  8. A range of quality accommodation options – homestay, private studio apartments and shared apartments
  9. Central, modern locations right in the heart of central Beijing, Shanghai, Suzhou, Guangzhou, Shenzhen, Hong Kong and London with spacious, clean and dedicated facilities.
  10. Friendly, professional service staff welcoming and helping you to settle in to China. They also give you a chance to further your Chinese outside the classroom!

Program Curriculum

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Section: A Major Requirements

ECTS: Min. 108 Max. 114

Course IDCourse TitleECTS
MKTG-220Technologies for the Social Web6
MKTG-256Website Development Process6
MKTG-292Marketing Management6
MKTG-301Social Media Marketing6
MKTG-331CSR and Sustainable Marketing6
MKTG-350Marketing for New Products6
MKTG-371Omnichannel Marketing6
MKTG-375Relationship Marketing and Internal Marketing6
MKTG-381Services Marketing6
MKTG-388Small Firms and B2B Marketing6
MKTG-390Digital Marketing6
MKTG-396Marketing Research and Data Analytics6
MKTG-397Integrated Marketing Communications6
MKTG-400Brand Management6
MKTG-405Media Planning6
MKTG-415Neuromarketing6
MKTG-420AI Marketing6
MKTG-493Strategic Marketing6
MKTG-494Global and International Marketing Strategies6
MKTG-496Consumer Behavior6

Section: B Business Support Requirements

ECTS: Min. 66 Max. 66

Students may select to do BADM-439 or BADM-475 or BADM-493.

Course IDCourse TitleECTS
ACCT-110Accounting I6
ACCT-111Accounting II6
BADM-221Business Ethics and Corporate Social Responsibility6
BADM-230Business Law6
BADM-234Organizational Behavior6
BADM-431Research Methods in Business6
BADM-475Strategy and Business Policy6
ECON-261Principles of Microeconomics6
ECON-262Principles of Macroeconomics6
FIN-266Managerial Finance6
MGT-281Introduction to Management6

Section: C Major Business Electives

ECTS: Min. 18 Max. 18

Complete section courses or any ACCT-, BADM-, COMM-, ECON-, FIN-, IMGT-, MGT-, MKTG-, TOUR-, THOM- course not taken as a major core or major requirement. BADM-491, BADM-491A and BADM-491B may have a credit range of 2-6 ECTS.

Course IDCourse TitleECTS
ACCT-211Managerial Accounting6
BADM-491Special Topics in Business2
BADM-491ASpecial Topics in Business4
BADM-491BSpecial Topics in Business6
MKTG-497Final Year Thesis in Marketing12
MKTG-499Marketing Internship6

Section: D Language Expression

ECTS: Min. 18 Max. 24

(1) Placement in English courses is done on the basis of a Placement Test or tests such as TOEFL or GCE. (2) Students may complete BADM-231 or BADM-332.

Course IDCourse TitleECTS
BADM-231Business Communications6
BADM-332Technical Writing and Research6
BENG-100College English6
COMM-200Business and Professional Communication6
ENGL-100Basic Writing6
ENGL-101English Composition6

Section: E Computer/MIS Electives

ECTS: Min. 12 Max. 18

Complete section courses or any COMP-, MIS- courses.

Course IDCourse TitleECTS
COMP-101Digital Literacy6
COMP-151Computer Fundamentals6
MIS-155Introduction to Transformative Technologies6
MIS-315Project Management6
MIS-390E-Business6
MIS-450Digital Transformation Management6

Section: F Mathematics Electives

ECTS: Min. 12 Max. 24

Course IDCourse TitleECTS
MATH-105Intermediate Algebra6
MATH-108Finite Maths with Applied Calculus6
MATH-221Statistics I6
MATH-321Statistics II6

Section: G Humanities and Social Sciences Electives

ECTS: Min. 6 Max. 12

Complete section courses or any ART-, DES-, SOC-, PSY-, PHIL-, MULT-, or any language course FREN-, GERM-, ITAL-, RUS-, SPAN-, GREK-,TURK-, not taken in other sections.

Course IDCourse TitleECTS
ART-281History of Art6
DES-262Photography in the Digital World6
MULT-160Introduction to Multimedia6
MULT-161Interactive Design for Social Media6
PHIL-101Introduction to Philosophy6
PSY-110General Psychology I6
PSY-111General Psychology II6
PSY-210Social Psychology6
PSY-210Social Psychology6
SOC-101Principles of Sociology6

Section: H Unallocated Courses

ECTS: Min. 0 Max. 0

Fees

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Tuition (international students)
10,320 EUR per year
≈ 11,963 USD
Application Fee
0 USD

Accommodation

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You will need to book the accommodation after you have been accepted.

You can choose to live on campus or off campus in private accommodation.

How to Book

Register when you arrive

It’s not possible to reserve a room before arriving. You can arrive a few days before and book it.

Scholarships You Could Apply For at University of Nicosia

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Cyprus·University

University of Nicosia Academic Family Scholarship

University of Nicosia

10% tuition reduction for the full duration of study, per eligible student

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University of Nicosia Large Family Financial Aid Scholarship

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15% tuition reduction for the full duration of study

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University of Nicosia Academic Performance Scholarship

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50% tuition reduction at GPA 4.00; 20% at GPA 3.75-3.99; 10% at GPA 3.50-3.74

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University of Nicosia Athletic Scholarships

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Entry Requirements

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All students from all countries are eligible to apply to this program.

Academic Admission

The minimum admission requirement to an undergraduate programme of study is a recognized High School Leaving Certificate (HSLC) or equivalent internationally recognized qualification(s). Students with a lower HSLC grade than 7.5/10 or 15/20 or equivalent depending on the grading system of the country issuing the HSLC are provided with extra academic guidance and monitoring during the first year of their studies.

English Language Proficiency

The list below provides the minimum English Language Requirements (ELR) for enrollment to the programme of study. Students who do not possess any of the qualifications or stipulated grades listed below and hold IELTS with 4.5 and above, are required to take UNIC’s NEPTON English Placement Test (with no charge) and will receive English Language support classes.

  • IELTS – 6 and above
  • Anglia Examinations – Advanced and above
  • Cambridge GCE AS Level English Language – C and above
  • Cambridge GCE English A Levels – C and above
  • Cambridge IGCSE or GCSE English as a First language – C and above
  • Cambridge IGCSE or GCSE English as a Second language – B and above
  • IB English A: Literature SL & HL – 4 and above
  • IB English Standard Level (SL) – 5 and above
  • IB English High Level (HL) – 4 and above
  • Michigan Language Assessment (also known as Proficiency of Michigan) – 650 and above
  • Password Test – 6 and above
  • TOEFL (IBT) – 72 and above
  • Cambridge Exams (First Certificate) – 160 and above or Pass
  • Cambridge Exams (Proficiency Certificate) – 180 and above or Pass

English Test Requirement

English Language Proficiency The list below provides the minimum English Language Requirements (ELR) for enrollment to the programme of study. Students who do not possess any of the qualifications or stipulated grades listed below and hold IELTS with 4.5 and above, are required to take UNIC’s NEPTON English Placement Test (with no charge) and will receive English Language support classes. IELTS – 6 and above Anglia Examinations – Advanced and above Cambridge GCE AS Level English Language – C and above Cambridge GCE English A Levels – C and above Cambridge IGCSE or GCSE English as a First language – C and above Cambridge IGCSE or GCSE English as a Second language – B and above IB English A: Literature SL & HL – 4 and above IB English Standard Level (SL) – 5 and above IB English High Level (HL) – 4 and above Michigan Language Assessment (also known as Proficiency of Michigan) – 650 and above Password Test – 6 and above TOEFL (IBT) – 72 and above Cambridge Exams (First Certificate) – 160 and above or Pass Cambridge Exams (Proficiency Certificate) – 180 and above or Pass

Admissions Process

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  1. 1
    Step 1Choose programs
  2. 2
    Step 2Apply online
  3. 3
    Step 3Enroll
Preparing documents

You can start your application now and send the application documents during your application. Some documents you can send later if you don’t have them right away. See document and eligibility requirements

Required documents

• Curriculum Vitae

• English Language Certificate

• Personal Statement

• Your Highest Academic Transcript (in English)

• Your Photograph

• Your Graduation Certificate (in English)

• Your Passport Copy

Application process

• Applying Online is simple in just a few steps. Learn more about the application process

• The first steps are to choose the programs, pay the application fee and upload the application documents.

• Once submitted to Global Admissions, we will review your application within 2-3 days and proceed to the university or ask you for further clarification

• After it has been processed to the university you will receive your unique application ID from each university.

• The university may contact you directly for further questions.

• We will then follow up each week with the university for updates. As soon as there is any update we will let you know. If you have made other plans, decide to withdraw / change address at any time please let us know.

• After you have been accepted you will receive your admissions letter electronically and asked to pay the non-refundable deposit to the university.

• Once you have paid the deposit the university will issue you the admissions letter and visa form to your home country.

Bachelor in Marketing Management (BBA, 4 Years): Frequently Asked Questions

What are the fees for Bachelor in Marketing Management (BBA, 4 Years)?
Tuition: EUR 10,320 per year.
Is Bachelor in Marketing Management (BBA, 4 Years) available online?
This is an on-campus program at University of Nicosia in Nicosia.

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