Marketing Innovative Products and Services

For Marketing Innovative Products and Services, tuition is $120 USD, and applications close Anytime.

The Marketing Innovative Products and Services program is a non-degree course for students who want to learn marketing concepts and strategies. It's offered by the University of Maryland, College Park, and takes place online over several weeks. The main advantage is gaining practical knowledge to bring new ventures to market.

The curriculum covers essential marketing concepts and commercialization strategies. Students develop skills in market analysis, product development, and launch planning. The program includes hands-on components to help students apply their knowledge in real-world scenarios.

After completing this program, students can pursue careers as Marketing Managers, Product Developers, or Business Development Managers. They can work in industries like technology, healthcare, or finance, and for employers such as startups, corporations, or non-profit organizations. Other potential job titles include Brand Managers or Innovation Consultants.

The University of Maryland, College Park is a large, research-intensive public university that combines rigorous academics with abundant opportunities for internships and industry collaboration. Located near Washington, D.C., UMD offers diverse undergraduate and graduate programs across fields such as engineering, business, public policy, arts and sciences. The campus fosters innovation through interdisciplinary research centers and strong ties to government and private-sector partners.

UMD supports international students with comprehensive services that include orientation, academic advising, career counseling and language assistance. Students can engage in cutting-edge research alongside faculty, participate in student organizations and access a wide range of experiential learning options. The university’s emphasis on entrepreneurship, sustainability and technology provides practical pathways to professional development and real-world impact.

Proximity to the nation’s capital expands internship and networking possibilities, while active student life and numerous clubs help build community. UMD’s combination of academic excellence, research opportunities and strategic location makes it an attractive choice for students seeking a rigorous education with strong career prospects and global connections.