Bachelor in Marketing and Management BA (Hons)

At University of Derby, tuition costs 23,887 USD per year.

Programme Overview

The BA (Hons) Marketing and Management programme at the University of Derby is designed for students who wish to pair specialist marketing knowledge with applied expertise in management. The curriculum covers purchasing, international supply chain management, lean systems, cost reduction, and people management to prepare graduates for strategic professional roles.

Why Choose This Programme

• CIM Accreditation: The course is accredited by The Chartered Institute of Marketing (CIM), allowing students to work toward sought-after professional qualifications.
• Practical Application: Students apply fundamental marketing tactics to company assets, finance, and data using real business scenarios.
• Tailored Learning: A common first year allows students to explore themes like social media, content strategy, brand management, and sustainability before focusing on their chosen pathway.
• Employability Focus: With a strong emphasis on real-world briefing and industry connections, students leave with a portfolio of creative outputs ranging from infographics to TV commercial pitches.

The University of Derby, established in 1851 and based in Derby, United Kingdom, combines a strong practical focus with supportive student services. With around 19,685 students and a welcoming international community, Derby offers career-oriented programs across business, engineering, health, arts and sciences. The campus is known for close links to local industry, applied research and professional training that help students develop workplace-ready skills.

Programs often feature placements, live client briefs and industry collaborations that give students hands-on experience and networking opportunities. Facilities include modern workshops, simulation suites and enterprise hubs designed to foster innovation and employability. Academic staff typically maintain strong professional connections, ensuring that teaching reflects current practice and employer expectations.

International students benefit from dedicated support including pre-arrival guidance, English language help and career services focused on internships and graduate employment. Derby’s manageable campus size, supportive teaching approach and emphasis on vocational outcomes make it a good fit for students seeking practical training and direct routes into employment. The university’s community-oriented setting supports both academic growth and personal development.