Master in International Marketing MSc

Tuition fees for MSc International Marketing are 32,350 USD per year.

Marketing Strategies

The University of Dundee offers an International Marketing MSc. This master's degree takes 12 months to complete. It teaches skills to handle a changing global market. Students learn to apply marketing principles to international audiences. The program focuses on creating marketing campaigns for global engagement. It uses hands-on projects and case studies.

Core Learning

Students gain a foundation in traditional and digital marketing strategies. They study brand positioning and management. Learning includes customer engagement via social media and digital channels. Data-driven decision-making for global marketing is also covered. The course prepares graduates for careers in marketing worldwide.

Entry and Costs

The yearly tuition fee is 23,700 GBP. The instruction language is English. Specific entry requirements are detailed on the university's admissions page. Applicants should check for academic prerequisites and any required experience.

Programme Details

The International Marketing MSc starts in September 2026 and January 2027. It is a full-time, 12-month master's program. Students can choose specialisations like Digital and Social Media Marketing. An optional eight-week internship is available. The degree is accredited by the Chartered Institute of Marketing.

The University of Dundee, founded in 1881 and located in the vibrant city of Dundee in the United Kingdom, offers a strong balance of tradition and innovation across its academic portfolio. With around 16,270 students and ten focused program areas, Dundee is known for research-led teaching, a supportive campus community and connections to industry and civic life. International students are attracted by the city’s manageable size, affordability relative to larger UK cities, and the university’s reputation for student experience and employability.

Academically, Dundee emphasizes interdisciplinary study and practical application, with staff who are active researchers and practitioners in their fields. Small-group tutorials, laboratory work and project-based assessments create opportunities for hands-on learning and close mentorship. The university also provides language support, academic skills workshops and professional development services to help international students succeed in coursework and career planning.

Outside the classroom, Dundee’s compact city centre, cultural venues and coastal setting offer a high quality of life and easy access to outdoor activities. Student clubs, volunteering and placement opportunities help build networks and local experience. Prospective international applicants should review entry requirements, consider scholarship options, and engage with the international admissions team to plan visas, accommodation and pre-arrival orientation. The University of Dundee is a strong option for students seeking a research-active, student-focused UK university in a lively regional centre.