Master in Executive Certificate Marketing Management Design Luxe

ESSEC Business School is a well-established international institution known for rigorous business education and an entrepreneurial mindset. Offering programs from undergraduate to doctoral levels, ESSEC integrates academic depth with practical learning, leveraging partnerships with industry and a dual-campus model that spans France and Singapore. The school’s curriculum emphasizes leadership, innovation and global awareness to prepare students for complex business challenges.

Students benefit from a multicultural learning environment and strong corporate connections that open pathways to internships, consulting projects and international exchanges. ESSEC promotes ethical leadership and sustainability as integral parts of management education, blending case-based learning, experiential projects and research-led instruction. Small cohorts and engaged faculty foster peer collaboration and individualized career support.

Outside the classroom, ESSEC provides a vibrant student life with clubs, incubators and events that encourage entrepreneurship and cross-cultural collaboration. Graduates join a global alumni network and are positioned for careers across sectors, supported by career services and employer partnerships. For students seeking a demanding but supportive business education with a truly international outlook, ESSEC combines academic excellence, practical exposure and a strong global community.

Graduates of this programme typically ascend to senior leadership roles within the global luxury sector, functioning as brand directors, customer experience leads, or strategic consultants. By bridging the gap between artistic vision and business performance, participants gain the agility to steer heritage houses and premium startups through the complexities of modern digital and sustainable transformation.

The Executive Certificate Marketing Management & Design du Luxe is an intensive 18-day certification designed for experienced managers, entrepreneurs, and designers who aim to master the delicate balance between creative storytelling and commercial viability. Delivered in a hybrid format of strategic theory and hands-on design, the programme is distinct for its partnership with the École de Design Nantes and the inclusion of the 'Luxury Experience Lab,' where participants prototype innovative consumer journeys.

A Strategic Intersection of Disciplines

The curriculum is built on three core pillars:

• Comprendre: Deciphering the shifting codes, business models, and desirability factors of the luxury ecosystem.
• Concevoir: Mastering branding, semiotics, and immersive retail design to craft distinctive customer experiences.
• Piloter: Applying rigorous financial, operational, and marketing metrics to ensure brand longevity and profitability.

Participants emerge with a sharpened capacity to navigate the tension between tradition and disruptive innovation, equipped with the leadership tools necessary to manage high-value projects in an increasingly competitive and conscious global market.