Bachelor in BA (Hons) Marketing

Tuition comes to 24,433 USD per year; the deadline to apply for the Dec 2026 intake is Sep 15, 2026.

Students of the BA (Hons) Marketing programme will explore what makes a brand and develop product concepts through modules like event planning and marketing strategies. The course facilitates hands-on experience with real clients, giving you a portfolio of work to showcase. Students use industry-standard software such as Hubspot and Excel and gain certifications in these areas.

Students may opt for a placement year or a year abroad, completing the BA (Hons) Marketing with a well-rounded skill set. The Chartered Institute of Marketing (CIM) accreditation of the course means that graduates will enter the job market with professional qualifications that are highly sought after by employers.

University of Portsmouth, established in 1869 and located in the historic coastal city of Portsmouth, offers a vibrant student experience with around 28,000 students, including approximately 5,000 international learners. The university combines strong teaching and research with practical industry links and a waterfront location that enriches campus life. Its long history of technical and professional education makes it a familiar choice for students seeking applied learning in a city with excellent transport links.

Portsmouth provides a range of programs organized across ten broad subject areas, encompassing engineering, business, health professions, creative arts and sciences. Students benefit from industry placements, modern laboratories and career-focused modules that enhance employability. The university also supports research-led teaching and partnerships with local employers, giving international students opportunities to gain real-world experience alongside academic study.

Comprehensive support services help international students with visas, accommodation, language preparation and wellbeing, while student societies and campus activities foster social integration. With practical training options, placement support and access to regional industries and cultural sites, Portsmouth is well suited to students who value both academic quality and hands-on experience. Prospective applicants should investigate program specifics, placement opportunities and scholarship options before applying.