Master Information, Communication — Management des medias et du numérique

Management des medias et du numerique (Media and Digital Management) is a track of the Master Information, Communication program centered on the management side of media and digital communication. This field of study looks at how media organizations and digital platforms are run, covering subjects such as media economics, digital strategy, project management for media and digital products, audience and content strategy, and the organizational structures that support media production and distribution. Students examine how traditional and digital media businesses operate, how they generate and sustain audiences, and how managers within these organizations make decisions about content, technology and resources. This training prepares graduates for roles such as digital project manager within a media company, media product management, digital strategy roles in publishing or broadcasting organizations, and management positions within organizations undergoing digital transformation of their communication and media activities. The program is offered by Sorbonne Université in Neuilly-Sur-Seine, France, as a master's degree over two years, taught in French, with a start date in September (inferred) and a yearly tuition of 250 EUR. Students drawn to this track typically pair an interest in media and digital technology with management and organizational skills, positioning the program between the creative and editorial side of media and the operational, strategic work of running media and digital organizations.