Master in Data Analysis for Marketing (Blended e Online)

For Master in Data Analysis for Marketing (Blended e Online), tuition is 12,624 USD per year.

At IULM, Big Data are the focus of the Executive Master in Data Analysis for Marketing, which launched in February 2023 in Milan. This program aims to transform raw Big Data into valuable information using AI and Cognitive Computing, forming professionals proficient in cognitive marketing, AI marketing, marketing automation, and data-driven marketing.

The curriculum emphasizes interdisciplinary skills, including statistics, computer science, communication, and management, with a focus on knowledge discovery and analytics for decision-making.