Master in Marketing/Marketing Management (Master's)

Tuition fees are 14,130 USD per year.

Students study how to develop consumer audiences and move products from producers to consumers. They learn buyer behavior, marketing research, demand analysis, pricing, campaign planning, market segments, advertising, sales, consumer relations, retailing, and product applications.

The field applies to marketing campaigns, strategic planning, sales operations, and management. It also supports retailing and work with specific products and markets.

For international students, tuition is well below the median for US programmes. The institution admits about 87% of applicants.

Brenau University brings together a Historic Gainesville Campus, Downtown Gainesville Campus, Gainesville East Campus, North Atlanta Campus and online study options. Its Gainesville address places the university in Gainesville, Georgia, while the Norcross location extends its reach toward the Atlanta area. Students can experience a multi-campus structure and choose a learning format that fits their goals and schedules.

More than 145 years of educating students has produced a university organized around four academic colleges: the Jacobs College of Business and Media, Carole Ann Daniel College of Education, College of Fine Arts & Humanities, and Ivester College of Health Sciences. Coursework is career-focused, with small classes and dedicated professors. The university lists a 9:1 student-to-faculty ratio, and its programs include fields such as occupational therapy, dance, education and marketing.

International students should expect a community-oriented study environment where connections with professors are part of the academic experience. Brenau also offers financial aid counseling for undergraduate and graduate students, with guidance on available assistance and college costs. Its flexible campus and online approach may be useful for students comparing in-person study in Georgia with programs that can fit different routines. The university enrolled 2,451 students and conferred 614 degrees during the 2024-2025 academic year.