B.A.J.M.C. in Magazine and Brand Media

At Drake University, tuition fees are 49,466 USD per year.

This Bachelor of Arts in Journalism and Mass Communication (BAJMC) program is one of a few four-year magazine programs at a private U.S. college, focusing on storytelling across media. Students build foundational journalism skills and learn to communicate using writing, video, audio, photography, social media, and mobile apps, exploring narrative creation methods. The program emphasizes practical experience through campus publications and an exclusive apprenticeship with People Inc., preparing students for careers in media, branding, and nonprofit sectors.

The program requires 120 total credits, with 65 credits dedicated to the major, typically completed over four years.

Graduates pursue careers as magazine writers, editors, creative directors, publication managers, social media strategists, or communications professionals for various organizations.

The programme totals about 120 credit hours. On-campus, with some classes available online. Part-time study is available, with a typical duration of four years. For international students, tuition is well above the median for US programmes. The institution admits about 64% of applicants.

Drake University places students in Des Moines, a city with connections to the arts, business, politics, and food. The campus offers an open environment for students who want to begin with a clear academic interest or take time to discover a direction. Hands-on experiences, leadership opportunities, and support designed to help students gain their footing are part of the Drake experience.

Academic options span more than 150 programs across seven colleges and schools. Faculty help students connect classroom learning with research, internships, and other practical experiences. Personalized mentorship is central to the student experience, with faculty available to support students as they work toward their goals. Global perspectives are integrated into campus life through learning alongside students from around the world and opportunities on campus and across the globe.

Community service is also part of learning at Drake. Students, faculty, and staff contribute more than 230,000 hours each year through volunteer work, outreach, and pro-bono service in the Des Moines community. International students can expect a setting that links academic study with local engagement and global perspectives, while the city provides access to cultural, civic, business, and culinary experiences beyond campus.