Bachelor in E-Commerce (taught in Chinese)

The application deadline for the Sep 2027 intake is Apr 25, 2027, while tuition is 16,000 CNY per year.

The Bachelor in E-Commerce at Tianjin University is a 4-year program taught in Chinese, helping students develop skills in online business and marketing.

The curriculum covers subjects like e-commerce platforms, digital payment systems, and online marketing strategies, with hands-on projects to help students gain practical experience.

Graduates can pursue careers as E-commerce Managers, Digital Marketing Specialists, Online Store Owners, Business Development Managers, or Market Research Analysts in the e-commerce and retail industries.

Tianjin University, founded in 1895 and located in the heart of Tianjin, is one of China’s historic and research-focused institutions. With around 36,000 students and over 2,000 international students, the university offers a broad portfolio of 287 programs across engineering, sciences, humanities and management. Its long legacy as a former Peiyang University and status as an early national key university make it a strong choice for students seeking rigorous academics within a dynamic urban setting.

Academics at Tianjin University emphasize research, practical skills and international exchange. The School of International Education coordinates degree and Chinese language programs for short and long term learners, while many departments maintain partnerships with industry and overseas universities. Campus life is active, with numerous student organizations, sports facilities, cultural events and interdisciplinary activities that create a supportive environment for learning and personal growth.

For international applicants, TJU provides clear online admissions guidance, scholarship opportunities and on campus housing in You Yuan and Liu Yuan dormitories. Living costs in Tianjin tend to be lower than in Beijing and Shanghai, and the city’s strong industrial base and proximity to Beijing mean plentiful internship and employment prospects. Practical services such as visa support, student counseling and career centers help international students settle in and pursue study to career pathways.